Friday, October 31, 2014

The Lily Cup - Environmental Compact Cup for a Woman's Menstrual Cycle

What is it?


Help the Environment 

Did you know that on average a woman will use and dispose of 12,000 tampons or pads in her life time? Add on all the packaging and wrappers, and you get a LOT of waste polluting the planet.






Because Lily Cup Compact is reusable and lasts for years, you'll greatly reduce your eco-footprint. It feels great to know that you're reducing your contribution to environmental waste! 

Save Money  

The disposable nature of pads and tampons doesn't only impact the environment - it's a strain on your wallet too... you're throwing money away! One Lily Cup Compact can last for years, so you'll save up to 75% of your menstrual care expenses and never have to run to the drug store again.

Stay Healthy 

Pads and tampons may seem harmless, but they can contain nasty chemicals like dioxins and furans, pesticide residues, and fragrances. And did you know that most tampons are not made from cotton, but rayon, which is chemically treated wood pulp?






And, because tampons are absorbent, they can cause dryness, irritation and can mess with your intimate balance.
Lily Cup Compact is made from 100% medical-grade silicone. It is hypoallergenic, latex-free, phthalate-free, and contains zero toxins. Silicone is non-absorbent, so it respects the pH and flora balance of the vagina. 

Forget about your period







When inserted, Lily Cup Compact stays in place to keep you protected all day, and gives youup to 10 hours of non-stop protection*. The silicone of the cup has an incredibly soft and smooth finish; you don't even feel your cup when you're wearing it. 

*On a medium flow day, on heavy days you will need to empty it more often. 

Video tip:  How to use it:







Now, we know that switching to a reusable menstrual cup can seem like a big change. But once you try it, you won't ever want to go back! 
Using Lily Cup Compact is actually very simple. Because it is so soft and flexible, it can fold very small, so inserting it is not much different than a non-applicator tampon. 





Lily Cup Compact comes in two sizes for the perfect fit. It is best for light to medium flow. 





You will have the opportunity to choose your size via a survey once the campaign is successfully completed.










Did you know that menstrual cups have actually been around since the 1930s, the same time as the first commercial tampons were introduced? But cups have always struggled to gain mainstream attention, relegated to specialty health stores. We want to change that.





Choosing the softest, most flexible silicone
Choosing the softest, most flexible silicone
We found a medical grade silicone that is so much thinner and more flexible than the silicone used in other cups, and used it to create the original Lily Cup, which we launched in 2012.





Lily Cup 'Classic', launched in 2012
Lily Cup 'Classic', launched in 2012
With the original Lily Cup, we redefined the look and feel of a cup. We had, at the time, the biggest evolution in menstrual cups with the Lily Cup. But we pushed ourselves to create something revolutionary, to truly make menstrual cups the leading choice for menstrual protection.





The 3D design process
The 3D design process
Our brand manager, Amandine Pranlas-Descours, was struck by inspiration while in Japan when she saw an elegant, collapsible drinking cup. After 2 years of development and collaboration between our designers and gynecologists, we had Lily Cup Compact. 





Lily Cup Compact - a revolution in menstrual cup design.
Lily Cup Compact - a revolution in menstrual cup design.
What we've done is create a menstrual cup that is so comfortable and convenient that it no longer needs to be seen as an alternative to tampons and pads, but as the very best choice in period protection. 





If you are new to Kickstarter, here is how it works: If you like Lily Cup Compact and you want to help us make it available to women everywhere, you can make a pledge by clicking the green button on the top right of the page. In return for your support you will be among the first to receive a Lily Cup Compact and other great rewards, but only if we reach our funding target! So please spread the word and help make our project happen. 

Get the word out and support this product on KickStarter:
https://www.kickstarter.com/projects/intimina/lily-cup-compact-the-menstrual-cup-reinvented







*You will be able to choose which size cup: A (light pink) or B (dark pink) you would like via a Kickstarter survey at the end of the campaign.
Additional products:
Triple Action Feminine Wash is the only intimate cleanser specially formulated for long-lasting freshness during your period. The ultra-gentle wash cleanses, deodorizes and soothes.
Monthly Spa Tablet is a soothing effervescent bath bomb ideal for those discomforting days of menstruation. Infused with calming aloe vera to nourish and restore the skin.  
Lily Cup is the original new generation menstrual cup with a soft flexible shape that can be rolled as thin as a tampon.
Laselle Kegel Routine includes three Kegel exercisers of varying weights that can be used individually or combined to effectively build pelvic floor strength and tone.
Feminine Moisturizer is a water-based solution enriched with aloe vera to supplement your body's intimate moisture. 
Intimate Accessory Cleaner is an easy-on, alcohol-free spray for cleaning products intended for intimate use.





Production Costs: 

We've trialed small scale distribution in Europe, but the research and tests for this product have been prohibitively expensive. Your contribution will help us to scale up manufacturing and logistics for a proper, period changing launch. 

Awareness:

Today, only a small percent of women are aware that there are alternatives to pads and tampons. Pad and tampon manufacturers make huge profits from the guaranteed monthly repurchase of their disposable products, which fund massive advertising campaigns that we can’t compete against. Right now, no major US drug-stores stock menstrual cups on their shelves - we want this to change.
By making a pledge today, you are showing that there is a demand for menstrual cups and that women want more choices about what goes in their bodies. By sharing our campaign with your friends we can make more women aware of their options. 
Thank you for your support!

Risks and challengesLearn about accountability on Kickstarter

We consider risks to be minimal, but possible challenges may be faced, such as logistic delays.
Lily Cup Compact has already passed numerous quality tests and the supply of the medical-grade silicone is secured. We will begin production of your Lily Cup Compact as soon as we meet our target.
Although we are a small team, we use professional manufacturing resources and we assure you that we will do our utmost to ensure you receive your product within 4-6 weeks after our campaign ends.
With your support, we can then start large scale manufacturing and get Lily Cup Compact to stores worldwide, and you can be proud to know that you made it happen.

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